February 29, 2024


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We were delighted to attend the exclusive launch of Overfinch Scandinavia at the private Bromma Airport in Stockholm last week.

Hosted by our latest international partner MOTIKON, the brands core pillars of first-class craftmanship, heritage and luxury were commemorated and well attended by industry names and selected clientele.

The unique location provided the perfect backdrop for an impressive lineup of Overfinch models to be showcased, including the new Range Rover, new Defender 110 and 90 and Classic Heritage Defender.

Robb Report’s Eddie Pfitzner hosted an in-conversation with Overfinch Chairman and CEO Kevin Sloane, discussing the brands remarkable heritage, upstanding design and automotive experience that truly sets our craft apart as the World’s leading creator of bespoke Range Rover vehicles.

We thank Filip Larsson (CEO of Overfinch Scandinavia) and his team for hosting such a great event and look forward to further developing the Overfinch brand in Scandinavia from their flagship showroom in Uppsala, Sweden.

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